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7 days ago9 min read
The Truth about Getting Promoted in Product Marketing (PMM)
Hey, it’s Yi Lin! 👋 Welcome to my monthly newsletter on how to land, grow, and thrive in your dream product marketing and leadership...
Nov 23, 20248 min read
The secret sauce to product marketing interviews (and how to nail them to land your dream role)
I’ll share what hiring managers think at each stage and how you can stand out and land your dream product marketing role.
Sep 29, 20248 min read
How to thrive as a founding PMM and build your first team
Product marketing is on the rise. According to the most recent data shared by MKT1 , PMM is currently the most popular role within...
Aug 29, 20248 min read
Best of Product Marketing Career Advice
Hello, and welcome to the Courageous Careers newsletter, read by 4,000+ professionals looking to land, grow, and thrive in their dream...
Jul 31, 20246 min read
How Susan Went From Being Laid Off to Landing a Senior Product Marketing Manager Job in 5 Weeks!
Susan Liu is a client who enrolled in my Job Search Membership Program. When we met, she was trying to overcome the final round of...
Jul 31, 20246 min read
How to Use Product Marketing to Drive Growth
Hello, and welcome to the Courageous Careers newsletter, read by 4,000 professionals looking to land, grow, and thrive in their dream...
Jun 14, 20247 min read
How to Align Product Marketing Strategy with the Business Stage
Today, I will share my framework for building a strong product marketing strategy - the foundation you need to up-level as a product...
Apr 18, 20245 min read
The 3-Step Product Marketing Strategy Framework
Effective PMM strategies require an organic flywheel to work together. A strong process like this creates a feedback loop with one step fee
Mar 8, 20246 min read
Accelerate Your Product Marketing Career by Building Your Career Team
Welcome to my newsletter! And Happy International Women’s Day! 🦸 You should have four different types of people in your career: mentors,...
Feb 12, 20243 min read
Why I Decided to Rebrand
Three years ago, a LinkedIn post changed the trajectory of my life. At the height of COVID, I saw many of my friends getting laid off. I...
Jan 13, 20246 min read
The Ultimate 30-60-90 day Playbook for Product Marketers
The first 90 days on a new job is usually the most critical and challenging period in your professional career - the actions you take (or...
Dec 17, 20235 min read
Four Steps to Acing Product Marketing Assignments
Before we dive into the content today, I want to note that this newsletter is part of a four-part series on the entire job search...
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